Mobile Retail Marketing

An email copy and design exercise not actually requested by Amazon, but using Amazon.com as an example to demonstrate an effective email marketing based on best UX/UI design practices. The retailer is starting a new email campaign to promote new inventory listed for their consumer electronics category. The email is going to those who may have never heard of "Amazon". The goal of the emailer is to encourage users to register/create an account with Amazon and place an order. Requirements: Provide within the emailer • Subject line • Headline • Brief description of who Amazon is • Call to action • 10 featured products with advertising copy in the title